Wedding Planning

Color Symbolism & Psychology

When picking the colors for your wedding, and the subsequent bridesmaid dresses, make sure you consider color psychology. 

Colors can signify different things depending upon the culture or region.  For example, white is known in western cultures as a symbol of virtue and innocence.  Likewise, many Asian cultures view white as a color symbolizing death, as white is a mourning color. Here are a few other thoughts on basic colors you might be considering:

Black–Considered to represent sophistication, power, sexuality, and elegance.  This color can be high-impact or understated, depending upon any contrasting colors used.

Red–The color most readily associated with passion, desire, and love. In other cultures, red can symbolize purity or good fortune.  Red is a high-drama color, and although there is a shade of red for everyone, this would be the wrong color to have in varying shades at the altar, as they easily clash with each other.

Pink–If red is the color of passion, pink is its understated cousin.  Pink is thought to represent femininity and romance.  No matter what shade, pink is actually a calming color.

Purple–Historically known as the color of royalty, purple still implies elegance and wealth.  In lighter shades, purple is considered very youthful.

Green–Represents nature and fertility.  Almost all shades, green is an incredibly popular couple with both men and women.  It is relaxing to look at and gives an appearance of health and vitality.

Yellow–As such a strong color, yellow should not be overused or paired with black (studies have shown that people have a negative physical reaction to yellow and black together, most likely because of bumblebees).  However, on its own, yellow connotes optimism and lighthearted cheeriness.  Yellow is not a flattering color for everyone, so consider the skin tones of your wedding party before choosing the shade.

Orange–This is one of the most energetic and attention-grabbing colors.  It represents excitement and is very memorable.

Gray–This color actually is emotionally-neutral.  It does imply a certain amount of conservative tradition and formality.

Brown–Liked by men more than women, this shade (along with related earth tones) represents confidence, sincerity, and stability.

Photo Credit: Acres of Hope